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Longman Dictionary English

Word family noun cut cutting cutter adjective cutting verb cut undercut
From Longman Dictionary of Contemporary English
Related topics: Business
undercutun‧der‧cut /ˌʌndəˈkʌt $ -ər-/ verb (past tense and past participle undercut, present participle undercutting) [transitive] 1 Bto sell goods or a service at a lower price than another company SYN undersell Online bookstores can undercut retailers by up to 30%.2 to make something weaker or less effective SYN undermine Is a lack of self-confidence undercutting your performance at work?
→ See Verb table
Examples from the Corpus
undercut• With many firms, the firm that expands output will always be able to reduce costs and undercut its rivals.• Winter storms undercut the cliff base, then wash away thousands of tonnes of slippage in a single night.• Durham had undercut the entire theological rationale for the revival.• Yet when it comes to price, Euravia still endeavours to undercut the market.• The store sells its own brand of jeans, undercutting the prices of better-known brands.• Indeed it would seem that these paintings undercut their initial didacticism and that order is evoked primarily to bring it into question.• Yet standing-order ministers then were furious because travelers undercut them and shattered their monopolies.• These stories, if true, would greatly undercut Thomas's credibility.• All of our other efforts may come to little if we perpetuate a social system that undercuts those efforts.
From Longman Business Dictionaryundercutun‧der‧cut /ˌʌndəˈkʌt-ər-/ verb (past tense and past participle undercut, present participle undercutting) [transitive]COMMERCE to sell goods or services more cheaply than another companyOur competitors have been undercutting our prices.The firm that expands output will always be able to reduce costs and undercut its rivals.→ See Verb table
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