From Longman Dictionary of Contemporary Englishpromotepro‧mote /prəˈməʊt $ -ˈmoʊt/ ●●○ W2 AWL verb [transitive] 1 encourageHELP to help something to develop or increase a meeting to promote trade between Taiwan and the UK Fertilizer promotes leaf growth.2 better jobBBCUP to give someone a better more responsible job in a company OPP demotepromote somebody to something Helen was promoted to senior manager.Grammar Promote is often passive in this meaning.3 sellBBA to help sell a new product, film etc by offering it at a reduced price or by advertising it She’s in London to promote her new book.4 sportDS British English if a sports team is promoted, they play in a better group of teams the next year OPP relegatebe promoted to something They have been promoted to the First Division.Grammar Promote is usually passive in this meaning.5 persuadePERSUADE to try to persuade people to support or use something John Major promoted the idea of a classless society.6 arrangeARRANGE A MEETING, EVENT ETC to be responsible for arranging a large public event such as a concert or a sports game→ See Verb table
Examples from the Corpus
promote• Did you hear that David's been promoted?• Although the latter provision was rejected by the House of Representatives, the idea was formulated and promoted by the Reagan administration.• It was based on a fusion of the commitment to full employment and a desire to promote consumer choice.• They're trying to promote Dubai as a tourist destination.• Include workout activities that promote flexibility and strength.• The writing was on the wall early in the tour when Ian Salisbury was promoted from supernumerary net bowler to fully-fledged tourist.• A balanced diet promotes good health and normal development.• Meg Ryan is in Europe to promote her new movie.• Allen goes from school to school to promote his anti-drug message.• Better if Austin promoted itself as a spa.• Chambers says the council could do more to promote recycling.• Kits promoting "Sesame Street" have been sent to day-care centers.• We opted to promote the band at a local level, and not nationally.• This will also bring in useful revenue to promote the railway.• To promote their new shampoo, they are selling it at half price for a month.• Manufacturers, through brokers, pay incentives, either cash or products, to stock particular foods or to promote them.• Shula was promoted to head coach of the Cincinnati Bengals in 1991.• The aim of the meeting is to promote trade between the two countries.• The company promotes women and minorities whenever possible.promote somebody to something• Verdoorn was promoted to senior vice president.From Longman Business Dictionarypromotepro‧mote /prəˈməʊt-ˈmoʊt/ verb [transitive]1to help something develop, grow, become more successful etc, or encourage something to happenThe CBI is in favour of promoting alliances between small businesses.Oftel favors firm controls on pricing to helppromote competition.Capital spending enables companies to reduce costs, increase employment and generallypromote economic growth.2MARKETING to try hard to sell a product or service by advertising it widely, reducing its price etcThe book will be heavily promoted by publisher Random House.We need a credible strategy for promoting high-definition television.3HUMAN RESOURCESto give someone a better paid, more responsible job in a company or organizationHe turned increasingly to Mr. Barr for help and eventually promoted him to deputy attorney general.promote somebody to somethingUnivision Holdings Inc. has promoted four executives to new posts as part of a reorganization.4COMMERCEto be responsible for arranging a large public entertainment event, especially a musical or sports eventThe athletics events are promoted jointly by industrial and commercial sponsors.→ See Verb tableOrigin promote (1300-1400) Latin past participle of promovere “to move forward” 