Oxford Dictionary English best-before date nounnoun BrE BrE//ˌbest bɪˈfɔː deɪt// ; NAmE NAmE//ˌbest bɪˈfɔːr deɪt// (British English) Add to my wordlistjump to other resultsa date printed on a container or package, advising you to use food or drink before this date as it will not be of such good quality after that The flour is not yet past its best-before date. compare sell-by dateCheck pronunciation: best-before date oxfordlearnersdictionaries.com