From Longman Dictionary of Contemporary Englishcash in phrasal verb1 PROFITto make a profit from a situation in a way that other people think is wrong or unfair on The record company was trying to cash in on her fame by releasing early teenage recordings.2 cash something ↔ inBFI to exchange something such as an insurance policy for its value in money3 cash in your chipsDIE to die – used humorously → cash→ See Verb table
Examples from the Corpus
cash on• Small and large breeders have sprung up worldwide, anxious to cash in on escalating demand.• They can cash in on good ideas from staff and benefit from many small improvements and occasional large leaps forward.• The cathedral appeal is one of a clutch of Essex organisations to cash in on grants announced yesterday.• Miller can cash in on her basketball talent by advertising athletic shoes.• Marketing expert Mark Roesler testified Thursday that Simpson could cash in on his name.• Fidelity Investments is hoping to cash in on some of this traffic by offering three new unit investment trusts.• George Bush could now cash in on the country's post-war confidence by launching another war on the black home-front.• Have you noticed how the record companies cash in on the death of famous pop stars by re-releasing all their old records?• He's just cashing in on the fact that his wife is famous.• Some of the publishers cashing in on the lucrative confession craze profess to being disturbed by it.cash in your chips• His attitude-as well as those of other old partners-toward the firm changed once he had cashed in his chips.• Old Bill Fisher finally cashed in his chips last week.From Longman Business Dictionarycash in phrasal verb1[intransitive] to profit from a situation, sometimes in a way that other people may consider wrong or unfair onCounterfeiters are trying to cash in on the huge demand for Levi jeans.2[transitive] cash something → inFINANCE to exchange an investment for cashA cut in Spanish interest rates caused him to cash in his Spanish government bonds.Computer-related shares, which have been strong performers lately, fell as investors cashed in gains (=to receive their profits).3cash in your chips informalFINANCE to sell all your investment in something → cash→ See Verb table 