From Longman Dictionary of Contemporary Englisheye-catchingˈeye-ˌcatching adjective ATTRACTsomething eye-catching is unusual or attractive in a way that makes you notice it an eye-catching design
Examples from the Corpus
eye-catching• an eye-catching ad• With your advice we now have an eye-catching and comfortable home.• I would prefer an analogue contents display because it is more eye-catching and less likely to be misread.• Press releases should be eye-catching and on boldly headed paper.• He used to wear yellow ties and trendily-cut suits in eye-catching colours.• The posters come in several eye-catching designs.• This eye-catching display contains tiny baskets of fruit.• an eye-catching dress• This eye-catching hairstyle really suits Debbie's personality far more than her original style which was quite flat and lacking body.• That is where Missoni sells its wickedly costly sweaters, and those eye-catching scarves.