From Longman Dictionary of Contemporary Englishendorsementen‧dorse‧ment /ɪnˈdɔːsmənt $ -ɔːrs-/ ●○○ noun 1 [countable, uncountable] an expression of formal support or approval for someone or something the official endorsement of his candidacy To say it is the least bad system is hardly a ringing endorsement (=a statement showing strong support). 2 [countable, uncountable] a statement made by a famous person in an advertisement saying that they like and use a particular product celebrity endorsements3 [countable] British English an official record made on someone’s driving licence to show that they are guilty of a driving offenceFrom Longman Business Dictionaryendorsementen‧dorse‧ment /ɪnˈdɔːsmənt-ɔːr-/ (also indorsement) noun1[countable, uncountable]LAW when someone signs a formal document for something they own so that ownership changes to someone elseA bill of lading was transferable by endorsement, and capable of transferring title to the goods.2[countable, uncountable]BANKING when someone signs a cheque, BILL OF EXCHANGE etc that was payable to them so that it becomes payable to someone else3[countable, uncountable]BANKING when a bank official signs a BILL OF EXCHANGE, or PROMISSORY NOTE as a promise that the bank will pay it. The bank will then get the money from the person who originally should have paid it after DISCOUNTING it4[countable]INSURANCE a written condition added to an insurance agreementUnder the policy terms and endorsements, we will insure you against certain legal liability, loss or damage.5 (also product endorsement) [countable, uncountable]MARKETING when a well-known person says in an advertisement how good they think a product isHer agent committed her to product endorsement deals ranging from supermarkets to digital cameras.
