Oxford Dictionary English cross-promotion nounnoun BrE BrE//ˌkrɒs prəˈməʊʃn// ; NAmE NAmE//ˌkrɔːs prəˈmoʊʃn// [countable, uncountable] (business) Add to my wordlistjump to other resultsa set of advertisements or other activities that are designed to help a company sell two different products, or to help two companies sell their products or services togetherSee cross-promotion in the Oxford Advanced American DictionaryCheck pronunciation: cross-promotion oxfordlearnersdictionaries.com