From Longman Dictionary of Contemporary Englishthe magic wordthe magic wordthe word ‘please’ – used when speaking to children What’s the magic word then, Katie? → magic
Examples from the Corpus
the magic word• Charles would capture one of the boys and only release him if he said the magic word.• They can only mean the magic word - Connie!• Even the magic word processor can not solve the problem of afterthoughts, which are likely to alter a complete structure.• For Geteles and others, potential was the magic word, the answer to all the talk about standards.• That was the secret, the magic word which would open all the doors. 