From Longman Business Dictionaryissue priceˈissue ˌprice [countable]FINANCE the price at which new shares, bonds etc are sold. The issue price of bonds is usually given as a figure in relation to a NOMINAL PRICE of 100SYNINITIAL PRICEBy late afternoon in London, the bonds had risen by about 1.5 from their issue price of 99.161. → price