From Longman Dictionary of Contemporary Englishtrade nameˈtrade name noun [countable] BBTNAME OF A THINGa name given to a particular product, that helps you recognize it from other similar products SYN brand name
Examples from the Corpus
trade name• Trade names A well-known trade name often helps to sell a product.• Maldon salt is a trade name for sea salt from the many inlets on the Essex coast.• Barneys said the two parties could not reach agreement on financing, royalties and trade name issues.• Olestrathe trade name is Oleanis unlike any other fake food ever invented.• Michael has been approved for a new drug, clozapine, often referred to by the trade name, Clozaril.• Further investigation showed that it had a large number of actions: so large that the trade name Largactil was coined.• Sterling Winthrop. which markets paracetamol under the trade name Panadol, says that an application for a product licence is imminent. 