From Longman Business Dictionarysamplingsamp‧ling /ˈsɑːmplɪŋˈsæm-/ noun [countable, uncountable] STATISTICS the activity of checking a small number of products from a larger number, asking questions to people from a larger number etc, so as to understand better the group as a wholeWe use extensive product sampling to guarantee the freshness of our products.The statistics were based on a sampling of 400 people. → acceptance sampling → work sampling